Samples

What you get. Before you pay for any of it.

Two real documents for a fictional firm, Calderbrook Technology, a managed IT provider for law firms in Manchester. Every name and figure is invented. The shape, depth and honesty are what you would get.

Paid Discovery · £499 · credited

Ten chapters. Every finding, ranked.

An executive summary, 36 buyer questions, 40 recorded AI answers, the three competitors who appear instead, 214 pages reviewed, sixteen authority places with a verdict each, a content plan, 28 ranked findings with owners, and a ninety-day order. Twenty-one pages.

Tick findings off as you go in the online version.

Every month · included

The monthly report every client receives.

Meetings held, pipeline accepted by sales, where you are named in AI answers, and what shipped. One page, the first Monday of every month.

See the example ↗

Credited against future work. The £499 Paid Discovery fee is credited in full against the first month of any Fortitude Media programme. Everything in the readout is yours to keep and to implement yourselves, with any web team, or with us.

Reading the samples

How to read them

  1. Scores

    Scores are out of ten, one per lens: Found, Named by AI, Website, Authority, Pipeline.

  2. Findings

    Every finding has an id, its evidence, the fix, impact and effort out of five, and who can do it.

  3. Who does it

    Fortitude: Included means part of any programme at no extra cost. Focus programme and Full programme are steps on the price ladder.

    What it costs ↗
A four person rowing crew in profile at dawn

Find out what AI says about you.

Thirty minutes with a founder. We check your site and two competitors before the call. You leave with the three things we would fix first.

Or book the Paid Discovery ↗